Insights
The endless scroll has made digital experiences feel repetitive. Consumers may still live online, but they are craving real-world interactions that cut through the noise. New research shows that print and tactile marketing are once again influencing how people shop, share, and connect with brands. 1. The Value of Physical
Social Media
LinkedIn is taking another big step toward building a more trustworthy professional environment. The platform has announced that verification tools are now being expanded to millions of businesses worldwide, ensuring that both companies and professionals can prove their authenticity more easily. Key Updates * Company Page Verification is no longer limited.
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YouTube’s 2025 Culture & Trends Report, TR25: Next Generation of Creativity, maps out how creators and audiences are reshaping the digital landscape. This year’s theme, Creative Maximalism, reflects a move toward sensory-rich, layered content that thrives on interaction and co-creation. Key Findings from the Report * A Global Language
Technology
Meta is preparing to introduce a new player in the smart eyewear arena: the Hypernova (also known as “Celeste”). This ambitious device promises features far beyond its current Ray-Ban Meta smart glasses, while possibly being more affordable than initially anticipated. What Sets Hypernova Apart? * Built-in Display: Unlike earlier models, Hypernova
Social Media
For years, LinkedIn creators and marketers have debated the “right” posting frequency. Some swear by weekly updates, others by daily posts, and some even push multiple times a day. To cut through the noise, Buffer analyzed over 2 million posts from 94,000+ accounts — and the results finally give us
Social Media
After years of requests from its community, Instagram has officially launched a dedicated iPad app. This long-awaited update means users can now scroll, post, and interact with content on a bigger screen, optimized for iPad’s display. What’s New * Optimized Experience: The app is designed specifically for iPad, not
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Instagram is doubling down on messaging with a new set of inbox management tools. Over the past few years, the platform has steadily shifted from being a place to browse polished feed posts into a hub of private, real-time conversations. Users today are far more likely to engage through DMs
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LinkedIn is making a clear statement against fake engagement. In a recent update to its guidelines, the platform added a new rule: members and Pages may face limits on how many comments they can post in a certain period. More importantly, comments created through automation tools or generated in bulk
Insights
For decades, marketers have loved the idea of creative disruption—big, bold ideas that break conventions and get people talking. But a recent perspective from Marketing Week suggests that the smarter sell, especially in B2B, may no longer be about disruption at all. Instead, it’s about risk reduction: positioning
Insights
The rise of AI-powered search is reshaping how people discover and interact with brands. According to Bain & Company’s latest analysis, usage of ChatGPT surged by nearly 70% in the first half of 2025, with shopping-related queries growing by 25%. For marketers, this shift is more than a trend—
Social Media
TikTok just introduced one of its most important posting changes yet: from now on, you can only add five hashtags per video. It may look like a small tweak, but it signals something bigger. TikTok has been steadily positioning itself as a search-first platform. Hashtags aren’t just decorative anymore
Social Media
Are you one of those people who can’t resist checking how others quote your posts on X? For many users, quotes are often more interesting than the replies themselves — they show how your words are being reframed, celebrated, or sometimes challenged. With its latest update, X has redesigned the